Your data, plainly.

What we collect

If you send us a note through the contact form, we collect what you type in: your name, email address, business name, what you’re interested in, and your message. We use it to reply to you — that’s it.

If you use the free website grader, we collect the website address you enter so we can fetch and score it. Leaving your email with your results is optional; if you do, we use it to follow up about your site.

Analytics

We use Google Analytics 4 to understand how people use this site — pages visited, roughly where visitors come from, and what devices they use. GA4 sets cookies in your browser to do this. We also use Cloudflare Web Analytics, which is cookieless.

We may use Microsoft Clarity to see how visitors interact with pages (scrolling, clicking) so we can improve them. If enabled, Clarity also uses cookies.

Email delivery

When you submit the contact form or leave your email with the grader, the message is delivered to us through Resend, a transactional email service. Resend processes the email content in order to deliver it — it isn’t used for marketing lists.

What we don’t do

We don’t sell your personal data. We don’t share it with third parties beyond the services named above, which we use to run the site itself.

Deleting your data

Want anything we hold about you deleted? Email [email protected] and we’ll take care of it.

Questions

Anything unclear, or anything you want to know about how your information is handled — email [email protected] and a person will answer.